Client
Adventica is a family entertainment park offering attractions, themed zones and events for visitors of all ages.
Adventica is a family entertainment park offering attractions, themed zones and events for visitors of all ages.
Problem
The park needed clear and engaging visual materials to communicate information, promote events, and guide visitors throughout the space while maintaining a consistent and playful visual style.
The park needed clear and engaging visual materials to communicate information, promote events, and guide visitors throughout the space while maintaining a consistent and playful visual style.
Design Process
I created a range of promotional and informational designs using the park’s existing branding style, including their color palette, typography and graphic style. The layouts were designed to be visually engaging while remaining clear and easy to read in a busy environment. Special attention was given to hierarchy and contrast to ensure visitors could quickly understand important information, promotions and park rules.
I created a range of promotional and informational designs using the park’s existing branding style, including their color palette, typography and graphic style. The layouts were designed to be visually engaging while remaining clear and easy to read in a busy environment. Special attention was given to hierarchy and contrast to ensure visitors could quickly understand important information, promotions and park rules.
Deliverables
○ Event and promotional posters
○ Informational signage for park zones and rules
○ Social media posts and stories promoting events and offers
○ Branded stickers for machines and equipment
○ Print-ready files for large-format and in-park applications
○ Informational signage for park zones and rules
○ Social media posts and stories promoting events and offers
○ Branded stickers for machines and equipment
○ Print-ready files for large-format and in-park applications
Outcome
A cohesive set of branded visual materials that supports park communication, promotes events, and improves the visitor experience while maintaining consistency with the established brand identity.
Promotional posters
Information posters
Other materials
Sticker over Sockets
Promotional Card
Slush Eis Sticker
Social Media
Posts