Coastal is a relaxed, seaside-inspired brand created around a fresh and playful visual identity. I developed the branding, Etsy shop design and social media content, including posts and stories.
The identity combines soft coastal tones, playful typography and nostalgic seaside-inspired elements. The visual language was designed to feel cohesive across the Etsy shop and social media while remaining bright, approachable and easy to recognize.
Etsy Store Design
Etsy Store Design
Social Media Posts